Sunday, 1 April 2012

Ben 10 vs Ben 10-nyson


Cartoon network and the animators of Ben 10 really lost the plot, failing the Ben 10 brand on so many levels. Ben 10 is a 10 year old cartoon character who found alien technology in the form of a watch called the OMNITRIX. It (the Omnitrix) allows him to transform into ten amazing aliens; FOUR-ARMS, HEAT-BLAST, STINK-FLY, WILD MUT, RIP JAWS, DIAMOND HEAD, UPGRADE, XLR8, GHOST FREAK and GREY MATTER. The animators decided to make a few changes to a working formula, so they gave us a teen Ben 10. Their first mistake, then they killed off the 12 aliens he transformed into and gave us 10 new ones no one knew or cared about, their second mistake, then the animators gave us a shaky story-line, the final nail in the coffin that housed the Ben 10 brand.
The story-line on Ben 10: Alien Force made no sense, it feels as if the animators were scrambling for ideas, anything and everything they thought of they put into the cartoon series, too much is going on in the older Ben 10 series. One could say this is why Ben 10: Alien Force the movie failed, fans could not understand nor could they follow or relate to the story and this taller Ben 10. I know that Cartoon Network and the animators of  the cartoon knew that the younger Ben 10 is and forever will be loved by fans, so why would you make a series and a movie about an older Ben? Unless if they were trying to fail on purpose, because I don’t see any other just reason for it.
The animators failed the brand, themselves and more importantly the fans on a monumental scale. Even when it comes to Ben 10 branded material the younger Ben features on and sells a lot more products because fans relate to him and kids love him. I will admit it change is good, but too much change kills a brand and the loyalties it enjoys, ask the Spider-Man franchise. Lets not aim to fail Ben 10, the brand might seem too big to fail but running around trying to change anything and everything you think you should just might change all that.

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